> Here’s a sobering thought: today, data centers already consume 1-2% of the world’s power, and that percentage will likely rise to 3-4% by the end of the decad

> Here’s a sobering thought: today, data centers already consume 1-2% of the world’s power, and that percentage will likely rise to 3-4% by the end of the decade. I don't get this marketing angle. I've made arguments here before that the cost of compute from a energy perspective is often negligible. If Google Maps, for example, can save you 1 mile due to better routing, then that is several orders of magnitude more efficient [1]. If it uses less resources, it uses less resources. Everybody (businesses and individuals) loves that. [1]: https://news.ycombinator.com/threads?id=huijzer&next=42065490#42016799 https://news.ycombinator.com/threads?id=huijzer&next=4206549...