> So they had no idea where to go next and were tired. In my experience, a creative team realizing this and choosing to move on is both important and all-too r

> So they had no idea where to go next and were tired. In my experience, a creative team realizing this and choosing to move on is both important and all-too rare. The only alternative I've seen is to find new project leadership who gets what made the original work, has a vision for extending it in new directions and the energy+talent to execute it. Obviously, finding that with high confidence is hard to do.