I think everyone knew the internet would change everything and thus be very valuable. At the time the web was the primary manifestation of the internet. Domain

I think everyone knew the internet would change everything and thus be very valuable. At the time the web was the primary manifestation of the internet. Domain names felt like an oil rush to carve up the internet. But it was actually a rush to carve up the web, and no one realized yet that things like Google search and app stores would make domain names far less valuable over time.