3 ms·

low single digit thousands. Graham has a great but very dated article on it: https://paulgraham.com/submarine.html https://paulgraham.com/submarine.html Its o

low single digit thousands. Graham has a great but very dated article on it: https://paulgraham.com/submarine.html https://paulgraham.com/submarine.html Its only gotten worse as news orgs' finances have declined. At least this one is in the opinion section.

tomcam 2y ago
That article is nearing 20 years old. The legacy media landscape has been on life support for years. I am guessing that number has fallen dramatically. Hmmm…
araes 2y ago
Thank you for posting an actual reference. Google's summary puts it at: $100-300 in the modern era. Global distro is maybe 10x. https://www.google.com/search?q=cost+of+placing+a+news+story https://www.google.com/search?q=cost+of+placing+a+news+story Google's summary is pulling from [1][2][3][4] [1] https://prowly.com/magazine/press-release-cost/ https://prowly.com/magazine/press-release-cost/ [2] https://www.linkedin.com/pulse/how-much-does-press-release-cost-manish-r--wwhjf/ https://www.linkedin.com/pulse/how-much-does-press-release-c... [3] https://www.ereleases.com/pr-fuel/how-much-does-a-typical-press-release-cost/ https://www.ereleases.com/pr-fuel/how-much-does-a-typical-pr... [4] https://www.thenewswire.com/aboutprices#:~:text=One%20office.,Publications%2C%20including%20Yahoo%20and%20TroyMedia https://www.thenewswire.com/aboutprices#:~:text=One%20office....
- tomcam 2y ago
  My perusal of those references indicates placement on press release distribution sites like PR Newswire and ereleases, which lack the credibility of a site like Bloomberg... or am I missing something? I experimented with press release sites a couple years ago and was not impressed.
  - araes 2y ago
    Generally agree with you. Looking at some of the sites, there's likely less chance of getting picked up. If anything Bloomberg probably still scans the sites, and then adds those that meet Bloomberg's criteria. Personal cynicism view though is, it's probably just another factor of 10x or so. And you can always submit releases to: https://www.bloomberg.com/help/question/can-submit-press-release-bloomberg-news/#:~:text=Press%20releases%20should%20be%20sent,North%20America%20release@bloomberg.net https://www.bloomberg.com/help/question/can-submit-press-rel...

tomcam 2y ago

That article is nearing 20 years old. The legacy media landscape has been on life support for years. I am guessing that number has fallen dramatically. Hmmm…

araes 2y ago

Thank you for posting an actual reference. Google's summary puts it at: $100-300 in the modern era. Global distro is maybe 10x. https://www.google.com/search?q=cost+of+placing+a+news+story https://www.google.com/search?q=cost+of+placing+a+news+story Google's summary is pulling from [1][2][3][4] [1] https://prowly.com/magazine/press-release-cost/ https://prowly.com/magazine/press-release-cost/ [2] https://www.linkedin.com/pulse/how-much-does-press-release-cost-manish-r--wwhjf/ https://www.linkedin.com/pulse/how-much-does-press-release-c... [3] https://www.ereleases.com/pr-fuel/how-much-does-a-typical-press-release-cost/ https://www.ereleases.com/pr-fuel/how-much-does-a-typical-pr... [4] https://www.thenewswire.com/aboutprices#:~:text=One%20office.,Publications%2C%20including%20Yahoo%20and%20TroyMedia https://www.thenewswire.com/aboutprices#:~:text=One%20office....

tomcam 2y ago
My perusal of those references indicates placement on press release distribution sites like PR Newswire and ereleases, which lack the credibility of a site like Bloomberg... or am I missing something? I experimented with press release sites a couple years ago and was not impressed.
- araes 2y ago
  Generally agree with you. Looking at some of the sites, there's likely less chance of getting picked up. If anything Bloomberg probably still scans the sites, and then adds those that meet Bloomberg's criteria. Personal cynicism view though is, it's probably just another factor of 10x or so. And you can always submit releases to: https://www.bloomberg.com/help/question/can-submit-press-release-bloomberg-news/#:~:text=Press%20releases%20should%20be%20sent,North%20America%20release@bloomberg.net https://www.bloomberg.com/help/question/can-submit-press-rel...