American corporations (in particular) have an economic interest in keeping employees healthy for one very important reason: they pay for their employees' health

American corporations (in particular) have an economic interest in keeping employees healthy for one very important reason: they pay for their employees' healthcare. It makes financial sense to demonstrate to health insurance providers that you're trying to keep your employees healthy, so that insurance premiums don't increase and so that you reduce time away from work due to illness. Regarding commute options, they also benefit the company because employees can be healthier, happier and spend more time in the office if local traffic is reduced. In addition, commute campaigns are often driven by incentives from state and local governments. Whenever someone is stuck in a traffic jam, the opportunity to be productive is being lost. (And as others have pointed out, there's not much evidence to suggest that sexual orientation is a lifestyle choice)