A much more useful trick I learnt from Tyler Cowen's podcast is to ask what they think is the most underrated / overrated thing in the category. Everyone unders

A much more useful trick I learnt from Tyler Cowen's podcast is to ask what they think is the most underrated / overrated thing in the category. Everyone understands that the answer is going to be subjective, so there's no pressure to be diplomatic. And in my experience, the answers are also high variance, which leads to more interesting conversations (most people agree that Messi is the greatest of all time, but everyone has a different opinion on who is the most underrated / overrated).