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This is just an anecdote, but I'm seeing more ads than ever for chegg, and I'm not in school. Wondering if it's coincidence or a last ditch effort to boost metr
by spencerchubb 2y ago
This is just an anecdote, but I'm seeing more ads than ever for chegg, and I'm not in school. Wondering if it's coincidence or a last ditch effort to boost metrics.
- morkalork 2y agoLast ditch effort me thinks. I was getting the same with 23andme in the last year when all the drama was happening.
- canadianfella 2y ago[dead]
- joshdavham 2y agoI’ve often noticed a strong correlation between bad products and amount of advertising, especially in consumer software. I’m wondering if there’s actually a reason for this.
- bbor 2y agoWell, it’s an inherently manipulative practice, no exceptions. If you sold something people truly wanted, you wouldn’t need a huge ad campaign, and if you did run one, you’d grow past it soon enough. Only a stuck/sinking firm would throw significant money at the problem for multiple quarters to juice their metrics, IMO
- valval 2y agoI’m awake and older than 8 so it would make sense to me that good products need less advertising, but I’d still be only guessing.
- caeril 2y agoOne would think, but it's an industry I'll never understand, either. Coca-Cola doesn't need to advertise. It's delicious, everyone knows it exists, and yet they still spend ungodly amounts of money on advertising. KO shareholders presumably wouldn't let them get away with this if it wasn't justifiable. So there's something I'm likely missing.
- drdaeman 2y agoAnecdote: almost every time I hear some US company isn't doing well, I'm seeing a bunch of coupons on my credit cards for various discounts with that company. Bed Bath & Beyond, 23andMe, etc etc.
- Suppafly 2y agoThis article is the first time I've heard of Chegg of in like 20 years, I had no idea it was still around.