This is not related directly to marketing but I have seen a lot people recommend usertesting.com And one thing I was thinking about doing in this vein is to go

This is not related directly to marketing but I have seen a lot people recommend usertesting.com And one thing I was thinking about doing in this vein is to go to local coffeeshops and offer people coffee or $5 etc. to sign up and try your website while you watch and take notes etc. You know, just say "hey do you have 15 minutes, I'll trade you ___" Has anyone had good or bad experiences with that? It might even get those people to sign up / stick around for good. If you don't get people interested, you at least get usability feedback. (obviously if you don't need that feedback simultaneously with marketing, then this would be an unreasonable amount of time and money to spend)