A friend works at an english football (soccer) club on the sponsorships team and yes money is definitely a big driver here! Part of it is creating more sponsor

A friend works at an english football (soccer) club on the sponsorships team and yes money is definitely a big driver here! Part of it is creating more sponsorship inventory - some brands can opt in for space on one of the jerseys that fit their budgets over others, or play around with sizing.