3 ms·
My company's product was blatantly ripped off from concept to design to some actual text copy. We aren't too worried though (consult your lawyer if you want leg
by cmwelsh 14y ago
My company's product was blatantly ripped off from concept to design to some actual text copy. We aren't too worried though (consult your lawyer if you want legal advice). They have signed some big clients but they're clearly offering an inferior product.
Competitors can help grow your market base (by getting people interested in products like yours) and offer a point of comparison during sales meetings. Oh, you've heard of X? That's excellent, because we offer Y which clearly offers your organization a greater value because...
- medinismo 14y agoexactly. Your competitor just help your shortcut the whole value prop conversation, so you can skip that pitch and go into why you are better. It saved you a cycle of story telling. that is good marketing!