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I loved—and still love—this logo. Maybe it's because we have a gazillion startups and companies now, so every single logo looks the same to me. These old logos
by meerita 2y ago
I loved—and still love—this logo. Maybe it's because we have a gazillion startups and companies now, so every single logo looks the same to me. These old logos have spirit and personality.
- davedx 2y agoThis is truly a stunning logo, it’s timeless and sublime. Hard to beat work like this
- card_zero 2y agoIs sublime the specific shade of green?
- chefandy 2y agoWell, logos are a mode of communication that tell people what your brand is. Your brand should represent what you are, and to whom. Startups need to have "branding" in place to solicit investment, and they don't really have any idea what their company will mean to anybody, let alone their core demographic; they don't even know who their core demographic will be. So, every logo ends up trying to say "We are a credible and stable software company run by adults, but with energy and optimism" and the audience is California venture capitalists.
- spaceman_2020 2y agosame. It has confidence. I can't think of any recent modern brand that has the confidence to use those multiple basic colors in its logo. Love to see it.