I can also confirm that neither StackExchange nor Jeff Atwood paid for this post. I met Jeff Atwood while I was in San Francisco last month and thought he had

I can also confirm that neither StackExchange nor Jeff Atwood paid for this post. I met Jeff Atwood while I was in San Francisco last month and thought he had a good story that hadn't gotten much mainstream press (for example, StackExchange was covered by the New York Times, [http://www.nytimes.com/2011/02/07/technology/07question.html?pagewanted=all http://www.nytimes.com/2011/02/07/technology/07question.html...] but that story didn't go into the origins of the company or Atwood's "secret agenda" of tricking developers into being better communicators). The story wasn't assigned, I pitched it to Wired because I had the opportunity to interview Atwood. I think of Atwood were to pay for press (which I very much doubt he would do) I assume he'd do so when he actually had something to announce.