I'm not so sure. I think the best bloggers write because they need to express themselves, not because they need an audience. They always seem surprised to disc

I'm not so sure. I think the best bloggers write because they need to express themselves, not because they need an audience. They always seem surprised to discover that they have an audience. There is absolutely a set of people who write in order to be read by a large audience, but I'm not sure they're the critical people. If we lost all of them because they couldn't attract an audience, I don't think we'd lose too much.