They are playing both sides. For the users, they are giving AI search, which takes up prime real-estate where content could be. And for the businesses, they ar

They are playing both sides. For the users, they are giving AI search, which takes up prime real-estate where content could be. And for the businesses, they are forcing them to pay more and more to get their result on that very prime real-estate Depends on how narrow they can stretch the gap