I've used survival analysis for customer retention: https://entropicthoughts.com/survival-analysis-for-customer-retention https://entropicthoughts.com/survival-

I've used survival analysis for customer retention: https://entropicthoughts.com/survival-analysis-for-customer-retention https://entropicthoughts.com/survival-analysis-for-customer-... It's especially fun when you start measuring survival time in things like dollars instead of years, because then we get a less biased estimation of customer lifetime value – something many organisations misestimate.