> build something that people desire This sounds very much like solving a problem for them. Though, you made a point by putting forward that there is a percept

> build something that people desire This sounds very much like solving a problem for them. Though, you made a point by putting forward that there is a perception bias in play too. One should also reconsider our definition of a "problem". We usually consider this to be a pain for a normal person. Though twitter and facebook could be seen as a media to satisfy narcissist needs which is not the problem one would expect normal people have. My impression is that finding a problem to solve to identify a potential viable startup business is just an heuristic. This search could be pushed in error by our bias on identifying and evaluating problems.