Or it's just simply going to make purchases and flight bookings based on paid boosts from online stores and airlines. They will simply say that it's making a ho

Or it's just simply going to make purchases and flight bookings based on paid boosts from online stores and airlines. They will simply say that it's making a holistic assessment, not simply based on the final price but the overall reputability etc. It's to avoid fraud and to streamline experience based on personalized machine learning algorithm result yadda yadda. I mean, what really are ads and dark tactics (like those observed on accommodation booking websites)? They are ways to influence purchasing decisions. If the decision is offloaded to AI, then logically ways to sway the AI decision will be developed. Such as backroom deals, hidden prompts and rules governing the assessment of the AI in making choices.