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Whether you like Facebook or not, what they do at scale (tracking the online metadata of billions of people in order to generate ad revenue) is different in bot
by csallen 2y ago
Whether you like Facebook or not, what they do at scale (tracking the online metadata of billions of people in order to generate ad revenue) is different in both subtle and obvious ways than following a single individual around in the real world from place to place. These differences are important.
For example, following people around in the real world, aka stalking, is frequently accompanied by threats or acts of physical violence, especially for famous people. Even for normal people, being tracked in the real world frequently leads to theft, burglary, or harrassment. On the other hand, being tracked by social media companies does not commonly result in either of these outcomes. Why? Because our actual physical bodies exist in the real world, making it an arena with much higher stakes.
Imagine if Facebook tracked everyone's physical location, saved it to a log, and then published that log to a public website, while keeping it updated in real time. Do you think people would find that an upsetting addition to what Facebook does now? Would you find that to be an upsetting addition? If so, you must admit there is therefore a difference between doing that and what they do now. If there was no difference, then there would be nothing additional to be upset about.
This is not me defending Facebook's tracking. This is simply me refuting the numerous assertions you've made in this thread that Facebook's tracking is "identical" to real-world stalking combined with publication of that information. It's not.