Uh, it's more like they spent several years working on it and it happens to be an election year when its published. > [1] The final rule announced today follow

Uh, it's more like they spent several years working on it and it happens to be an election year when its published. > [1] The final rule announced today follows an advance notice of proposed rulemaking and a notice of proposed rulemaking announced in November 2022 and June 2023, respectively. The FTC also held an informal hearing on the proposed rule in February 2024. [1]: https://www.ftc.gov/news-events/news/press-releases/2024/08/federal-trade-commission-announces-final-rule-banning-fake-reviews-testimonials https://www.ftc.gov/news-events/news/press-releases/2024/08/...