3 ms·
Microsoft having to lower prices is more a function of the total cost of a PC these days. When an average PC cost $2000, suddenly $200 for an OS upgrade wasn't
by spiralpolitik 14y ago
Microsoft having to lower prices is more a function of the total cost of a PC these days. When an average PC cost $2000, suddenly $200 for an OS upgrade wasn't huge. Now when your PC costs $100-$200 then a $200 OS upgrade suddenly hurts the pocket.
Also for Microsoft's strategy to succeed its essential for them to get as much of their market using Windows 8 and Metro as quickly as possible. Hence the sacrifice of the existing cash cow in the hope it will birth a new cash cow.