> what paulcole is missing. is that because i'm older. I have seen many waves of hipsters come and go. Congrats lol. > tell me someone wouldn't have been able

> what paulcole is missing. is that because i'm older. I have seen many waves of hipsters come and go. Congrats lol. > tell me someone wouldn't have been able to make this hip That is what I am telling you. > So what if in this fictional web site to compete with Amazon, you could choose different era's, and the entire site theme would change. So shop in the 80's again, shop in the 70's again. Again, sounds like what a boomer thinks young people would think is cool. My whole point is not that old things are never fashionable again in the present. It's that this phenomenon is not something that is easy to manufacture and that Sears was in no position to manufacture it. The idea that if Sears had simply decided to be online they would have Amazon's business is malarkey IMO. They could've made it happen but it would've taken lucky break after lucky break after lucky break.