There are about 50 million people who in middle class in India, which is about the entire population of say South Korea. That to me is market that shouldn't be

There are about 50 million people who in middle class in India, which is about the entire population of say South Korea. That to me is market that shouldn't be ignored. It also depends on what you're selling: I have a friend of a friend who works at IBM and they see Africa as their next huge opportunity for growth (although I'll grant you that they're doing B2B and government work).