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I don’t really see an issue with the product naming at all: just look at other companies… often you have NO clear indication that it’s recent or older. iPhone
by deafpolygon 2y ago
I don’t really see an issue with the product naming at all: just look at other companies… often you have NO clear indication that it’s recent or older.
iPhone 16 everyone knows this, and anticipates the next iPhone (presumably 17).
- wenc 2y agoAiming for consistency in branding achieves brand legibility (customer can figure out progressions and segments intuitively) but branding is about so much more than that. It’s about name recognition, cachet, aspirational qualities, etc. which are all way more important than consistency. Inconsistency is sometimes a tool for achieving differentiation.
- sys_64738 2y agoIt's the stupid marketing depts of companies that come up with brain dead naming conventions. At Sun the original UltraSPARC systems had utterly stupid names until Larry said the same thing and told them to change the system names to T3-x, etc.