> Target - The retail giant faced a massive data breach in 2013, which compromised approximately 40 million credit and debit card accounts. While Target did not

> Target - The retail giant faced a massive data breach in 2013, which compromised approximately 40 million credit and debit card accounts. While Target did not go out of business, the breach led to substantial financial losses, including a $18.5 million settlement with state attorneys general. A $18.5m fine for a company with around $25b in quarterly revenue. > Equifax - The credit reporting agency experienced a breach in 2017 that exposed sensitive information of about 147 million people. Although Equifax remains operational, the breach resulted in over $700 million in settlements and significant reputational damage. Yeah, take a look at Equifax's financials. It has done nothing but go from strength to strength since 2017, and the financial impact of that incident is nothing more than a speed bump. Equifax has more than doubled its market cap, grown its revenue by over 60% and has remained extremely profitable at all times since then. Anyone who bought Equifax stock in late 2017 has done very well.