Yes and Windows in that time period had massive issues with security and culture. The culture of downloading and running EXEs from the internet quickly caught u

Yes and Windows in that time period had massive issues with security and culture. The culture of downloading and running EXEs from the internet quickly caught up to everyone, and not in a good way. Also the "big idea" is that those applications aren't portable. Now that primary computers for most people are phones, portable applications are much more important.