> If your social policy needs to be enforced, then it didn’t succeed in the marketplace of ideas. > If you like this, then do it. It will catch on if it catche

> If your social policy needs to be enforced, then it didn’t succeed in the marketplace of ideas. > If you like this, then do it. It will catch on if it catches on. I have often met the kind of entrepreneur who thinks that just building a better product is enough and that no effort should be spent on marketing. They are wrong. Practices often will be taken up by users at a higher rate if the policies are made "official" and at a vastly higher rate if they are "marketed" via a reminder.