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> To play the monster's advocate: There could be a hypothetical version of advertising that benefits society, the companies and the customers simultaneously. T
by meiraleal 2y ago
> To play the monster's advocate: There could be a hypothetical version of advertising that benefits society, the companies and the customers simultaneously.
That only would happen if Mozilla plan was to bring the ad revenue to the developers, not to Google (or themselves). There is no benefit to society to siphon hundreds of billions of dollars to Google, Facebook and the likes.
- the8472 2y agoWell ideally everyone should gain from this 4-way arrangement: the producer making a transaction they would otherwise not have made, the consumer covering their need efficiently/wasting less time on something/consumer surplus, the site operator participating in allowing the advertiser to gather the data necessary to make the recommendation and the advertisier getting a commission for for coordinating all that. Of course in the real world we get more of a mexican standoff than enlightened tradepartners coming mutually beneficial agreements.