3 ms·
I think that 'growth' as a concept is in many ways the opposite of 'sustainability'. If there is a business that wants to survive, it would take fewer or smalle
by seabass-labrax 2y ago
I think that 'growth' as a concept is in many ways the opposite of 'sustainability'. If there is a business that wants to survive, it would take fewer or smaller risks in proportion to its size, attempt to slow down change in revenue and headcount, and eventually start to influence its suppliers so that they do the same as well. Behaviour that marks a company that is, in the words of someone seeking growth, 'stagnant'.
Furthermore, it seems that organizations rich in either sustainability or growth can trade it for the other - vanity projects are trading away sustainability for growth so unusual that it would never happen normally, and financial crashes are effectively a growth-centric market forcing itself to become financially sustainable again. Perhaps human nature makes this cycle eternal...