Well, this case seemed to hinge on a single public self-identification vs. those accurate inferences. So your people, and my people, and Facebook, and the EU,

Well, this case seemed to hinge on a single public self-identification vs. those accurate inferences. So your people, and my people, and Facebook, and the EU, may all have differing standards on what "being gay" means. But you would agree that a verbal assertion on a panel discussion would not necessarily be accurate or diagnostic. I would also suggest that it's not a "yes/no" binary as you imply; many terms are left ambiguous and subjective; and my people would say that "orientation" may change over time or based on situation. I don't know what you'd consider "gay content", but if you mean "Bewitched" or "The Wizard of Oz" or Marc Almond and The Smiths, then I must be gay as well, so where is my ad content?