No. In fact, the fundamental principle of all quantitative finance is that your results in the ideal scenario are arbitrage-free meaning that nobody stands to m

No. In fact, the fundamental principle of all quantitative finance is that your results in the ideal scenario are arbitrage-free meaning that nobody stands to make any money off any transaction. That's how you determine the ideal price given the ideal asset. edit: To address your specific observation, that the price of the stock is expected to go up, it's assumed that if the stock goes up, so do all other assets. In mathematical finance you never keep you money as cash, so if you sell the stock you put that money in an account that expected to grow at the "risk-free" rate. The major difference between the "risk-free" account and the stock is the variance of these asset prices. However, in your scenario, you wouldn't need Black-scholes for the price of the stock itself since that should be theoretically equal to it's expected (in the mathematical sense of "expectation") future value assuming the risk-free rate. Black-Scholes is used to price the variance of the underlying asset over time for the use of pricing derivatives. But again, if the stock moved exactly as modeled then the model would give you the perfect price such that neither the buyer nor the seller of the derivative was at a disadvantage. The way you would make use of such a perfectly priced stock would be to search for cases where either buyers or sellers had mispriced the derivative and then take the opposite end of the mispriced position. However you don't need a perfect ideal stock to make use of Black-Scholes (this is a common misconception). Black-Scholes can also be used to price the implied volatility of a given derivative. Again, derivatives fundamentally derive their values from the volatility/variance of an asset, not it's expectation. By using Black-Scholes you can assess what the market beliefs are regarding the future volatility. Based on this, and presumably your own models, you can determine whether you believe the market has mispriced the future volatility and purchase accordingly. One final misconception of Black-Scholes is that it's always incorrect because stock price volatility is "fat-tailed" and has more variance than assumed under Black-Scholes. This was the case in the mid-80s and people did exploit this to make money, but today this is well understood. The "fat-tailed" nature of assets prices is modeled in the "Volatility smile" where the implied volatility is different at different prices points (which would not be expected under pure geometric Brownian motion), but this volatility can still be determined using Black-Scholes for any given derivative. tl;dr Buying stocks is about your estimate of the expected future value of a stock, but Black-Scholes is used to price derivatives of a stock where you actually care about the expected future variance of a stock. Even in an unideal world you can still use Black-Scholes to quantify what the market believes about future behavior and buy/sell where you think you have an advantage.