It’s an indicator they’re getting more traffic. Which you can then feed into your model to decide if it’s a buy or a sell, based on all other data. For instanc

It’s an indicator they’re getting more traffic. Which you can then feed into your model to decide if it’s a buy or a sell, based on all other data. For instance, is the stock and/or expected earnings > 11%, while traffic seems to be only 11% - or vice versa.