I think the counter-point to much commentary about business is that there are a huge number of extremely private companies that simply avoid analysis. Fidelity,

I think the counter-point to much commentary about business is that there are a huge number of extremely private companies that simply avoid analysis. Fidelity, Trader Joes, and Koch Industries to name an example in Finance, Retail, and Energy respectively. I own an extremely profitable small business and no one can understand it. It's really just... not like what anything says. My children can take it over, or not, and it doesn't even matter, because I built it and the business will never be a public company and they will get everything when my wife and I die. And it will exist in perpetuity because of reasons, mostly because of the government being the government. So much advice here is obtuse. I wish I could shake people but no one ever understands.