It’s a trend. There was a wave of companies with unique and easily pronounceable names, then it was popular to drop a letter and add a “ly” suffix, later a phas

It’s a trend. There was a wave of companies with unique and easily pronounceable names, then it was popular to drop a letter and add a “ly” suffix, later a phase of my/get/lets prefix. Etc. It’s shaped by how we build and use digital products. E.g. domain names were once super relevant, today less so. Perhaps in this case they don’t care; they’ll either survive and become the dominant pear, or they’ll get eaten.