People give the same example in chess that we still watch people playing chess. However that is beside the point. In both race and chess we want to know/reward

People give the same example in chess that we still watch people playing chess. However that is beside the point. In both race and chess we want to know/reward the best human. People don't listen to podcasts to reward anyone or to find the best podcaster. So listening to a random podcast that appeals to you is much easier than watching stockfish vs Alpha go. The things you are describing are activities undertaken by very few for a living and are very binary. Most things are not like that and are much more likely to be disrupted by LLM spam.