Comparing pure visits or pageviews to sites with a counter is not capturing the whole story. App interactions are not necessarily hits for a stat counter. A bet

Comparing pure visits or pageviews to sites with a counter is not capturing the whole story. App interactions are not necessarily hits for a stat counter. A better indicator is time actually spent on different devices (which is not the same as 'time on site' in analytics). How many hours are people in front of a desktop computer and how much time do they spent on mobiles and tablets?