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Apple's advertising style is showing how device works—at least in case of iPhone and iPad.
by rimantas 14y ago
Apple's advertising style is showing how device works—at least in case of iPhone and iPad.
- herval 14y agoI mean the visual style - the cameras, use of background music, people reciting "beautiful", "astonishing", "marvelous" things staring at some point right/left of the camera, etc. As I said, they missed the most important aspect here: showing what the product actually does...
- sp332 14y agoHere are the ads Apple ran for the new iPhone. All of them show the device being used. https://www.apple.com/iphone/videos/ https://www.apple.com/iphone/videos/