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Do they have News that gets updated as the voice of the brand? That's a blog. Do they have a portfolio of work that gets updated as the work of the brand? That
by chiefalchemist 2y ago
Do they have News that gets updated as the voice of the brand? That's a blog.
Do they have a portfolio of work that gets updated as the work of the brand? That's a blog.
What about case studies?
Any ongoing activity that's add to the site in a "social update" sort of way is effectively the blog.
That's been WP original idenity. As you noted, that's not a priority any more. Now tools like Shopify, WebFlow, etc *in the eyes of the market* have parity. And while Matt went all in on Gutenberg / Blocks there were already a number of page builders. Blocks is not gaining traction. It was a *horrible* product rollout.
So what's WP's and Automattic's identity now? Extortionist?? Certainly looks that way. Ugly but true.