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Folks, when you do something like this, always think from the perspective of the person reading your page for the first time. Otherwise what you get is this inf
by Florin_Andrei 14y ago
Folks, when you do something like this, always think from the perspective of the person reading your page for the first time. Otherwise what you get is this informational stonewall. It's supposed to tell you something new, but instead it's abstruse and nerdy like hell.
- brown9-2 14y agoI don't think there is any worse sin as a copywriter than assuming that the reader already knows all about the topic at hand. Not telling me how to get the cool new product you are showing off, what devices it is for, when I can get it, etc., are all leaving out huge details.