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I don’t see any value in expiring Trademark. What’s the public benefit there? Five years is a bit too short. Maybe five years automatic and then require renewa
by jzb 2y ago
I don’t see any value in expiring Trademark. What’s the public benefit there?
Five years is a bit too short. Maybe five years automatic and then require renewals up to 25 years. It’d be good to have different terms for different types of things: software should be shorter, films or books should be longer terms.
- paulryanrogers 2y agoAll the good names get locked up forever? Trademarks have to be renewed already. Why make them eternal?
- jzb 2y agoThey’re “good” because they’re associated with a company or product people are positive about. How does it help me if the trademark expires on a brand I like and ten other companies push out similar but not the same product? All the IP expired, so they use identical names, art, etc. How do customers distinguish?
- paulryanrogers 2y agoRight, that's why they expire. I was asking why some appear to want eternal TMs