If you're working at a scale where you accumulate a ton of data quickly and don't know what questions you want to ask, it gives you nigh-infinite scalability wi

If you're working at a scale where you accumulate a ton of data quickly and don't know what questions you want to ask, it gives you nigh-infinite scalability without nigh-infinite maintenance, so you can ask questions later. The other use-case is akin to giving a really big house to a hoarder.