It makes it easier to characterise. The way it does so is by eliminating nuance and making a word that doesn't express the opinions that people actually have.

It makes it easier to characterise. The way it does so is by eliminating nuance and making a word that doesn't express the opinions that people actually have. Making it easier to characterise makes the characterisation easier to criticise, but that's not a meaningful target. Use of unnuanced terminology creates battlefields far away from the positions that people actually care about. Defund the police is used as a phrase by people who want a well regulated well funded police system. Only a very few extreme people want to eliminate police correctly Microaggression is used in academia with a degree of specificity but there are those who will use it to mean "Thing I don't like". Dunning Kruger is a non partisan term that is misused similarly. I don't particularly like the term woke myself but I also tend to agree with Godwin's second law.