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Targeted advertising dragging people down rabbit holes into extremism

• mgraczyk 2y ago
  Ads don't do that. Maybe you're thinking of organic posts, which are not ads? Or do you have examples of "extremist" ads? Having worked on this stuff, I can tell you that the data relevant to extremist rabbit holes is not what the FTC is talking about. Facebook learns enough from which posts you click on to know which extremist content to suggest (and then they intentionally do not suggest it)
  • llamaimperative 2y ago
    The necessity to engage people for the advertising business model to work does do this. People are naturally engaged by outraged, the algorithms “figure this out,” and systematically produce outrage. No ads, no existential need to arbitrarily increase engagement.
• t0bia_s 2y ago
  Consumerism makes society less conflict. This idea was implemented by propaganda in 30's by Edward Bernays. Propaganda was later changed to term public relations after connection with Nazism during WW2.