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FWIW, reddit raised $82,000. Total. So I think 'depended on an acquisition' is a bit extreme. Hopefully lessons from breadpig and hipmunk are also useful! Thoug
by kn0thing 14y ago
FWIW, reddit raised $82,000. Total. So I think 'depended on an acquisition' is a bit extreme. Hopefully lessons from breadpig and hipmunk are also useful! Though it's still too early to tell. Ultimately, all advice is only going to be so useful -- there's no recipe or guidebook for success. So much of it just going to be luck, but that'd be a really short e-book.
- AlwaysBeClosing 14y ago$82,000 was the acquisition price or the seed funding? If not, how much was Reddit bought for by Conde Nast, if you don't mind me asking? Has Reddit been truely profitable? It gets massive traffic... but does not look like it is monetized very well. And it must get some of the worst demographics for mass consumer advertisers to sell to.
- raldi 14y agoI thought 18-to-34-year-old males were advertisers' favorite demographic.
- bira 14y agoFYI from the PBS video watchable on Alexis's new book sales page: "According to Google Double click ad Planner'a estimate THE MEDIAN U.S. REDDIT USER IS MALE (72%), 25-34 YEARS OF AGE, HAS SOME COLLEGE EDUCATION, AND IS IN THE LOWEST INCOME BRACKET OF US$0-$24,999" So...
- AznHisoka 14y agoI doubt that's the case. Females in their 20's to 40's are because they usually make the bulk of the purchasing decisions.
- kn0thing 14y agoreddit raised $82,000 -- that's investment. You can google around for the sale price, the Internet has the range pretty much figured out, but reddit is indeed profitable today (and not at the expense of users!) thanks primarily to self-serve ad platform. Savvy advertisers have done a great job using the tool, which admittedly needs work, but it's making us money. http://www.reddit.com/ad_inq/ http://www.reddit.com/ad_inq/