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I think it is more to trigger some nostalgia induced sales from those who were kids in the 80's. Despite the renaming we used to call the raiders for years as
by prmoustache 2y ago
I think it is more to trigger some nostalgia induced sales from those who were kids in the 80's.
Despite the renaming we used to call the raiders for years as teenagers in the 90's
- acdha 2y agoI think that’s the other side of the same theory: the reason it’s worth owning as a trademark is that millions of people remember it. Keeping it alive is cheap as long as the cost of printing labels is lower than the profits from a limited run.