4 ms·
The people who are upset with Groupon don't research what they are doing or don't ask the questions that they should ask. Owners need to hold themselves respons
by shyn3 14y ago
The people who are upset with Groupon don't research what they are doing or don't ask the questions that they should ask. Owners need to hold themselves responsible for not doing their research.
If a business wants to create value from Groupon they should limit the number of groups, increase the time to redeem coupons, provide first-class service to Groupon customers, and take the 75% marketing expense instead of 100%. Think of it as paying less than 100% for a marketing task.