The problem is not that email gets moved to "the cloud" - naturally, email has always lived on somebody's servers. The problem is non-tech people get tricked in

The problem is not that email gets moved to "the cloud" - naturally, email has always lived on somebody's servers. The problem is non-tech people get tricked into doing something they would likely not want if they understood the implications - like, allowing MS to copy all of your existing email from a different account (say, gmail), when all you want is to manage multiple accounts from a single piece of software. This whole "cloud" lingo serves to hide technological realities and privacy implications with the only goal to improve business.