In the old world where people knew each other, knew this was a lifelong sales relationship, and we saw each other at the grocery store, church, it worked pretty

In the old world where people knew each other, knew this was a lifelong sales relationship, and we saw each other at the grocery store, church, it worked pretty well. In the modern world where we are as anonymous to each other in person as online it doesn't really. Back when I was a rich tech guy, the local Nordies would hold all the Ugg styles in my daughter's size and the next up for my daughter when the season started because the sales lady that worked with my daughter and wife had a relationship with them. It was an AMAZING shopping experience for my daughter. She was seen by the sales person. She felt special. And my daughter had some issues that made her feel less than special. But here was this beautiful sophisticated sales person not only seeing her, but helping her in areas she felt poor self worth in. And if you make my daughter feel special then I'm coming back to you year after year. But if I go in and am a random person to you, and you are to me, why pay Nordies prices?