let's make a theory about what this will do to the cost of rent in an area. In the UK at least, the option for landlords to spend £20 to advertise their rental

let's make a theory about what this will do to the cost of rent in an area. In the UK at least, the option for landlords to spend £20 to advertise their rental (in our case on Rightmove), obtain a contract, conduct referencing, handle the deposit and other traditional agencies services, is resulting in landlords being able to lower their headline rental fees. Our landlords have traditionally listed at far below what the same property is listed at with a traditional agent. So these savings are, in part, passed on to tenants. One must remember that agents will charge landlords 5-11% of the annual rent just to find a tenant, plus the hundreds of pounds they charge tenants in admin fees. This does not even include management fees. Removing these unjustified fees, and creating a fair marketplace, can only benefit tenants rather than harm them. That is at least what our intention is with OpenRent.