They're just trying to carve out a disproportionate ROI. Internet is one of the easiest ways to do it, and when you look at what else can: movies/tv shows, gam

They're just trying to carve out a disproportionate ROI. Internet is one of the easiest ways to do it, and when you look at what else can: movies/tv shows, games, medicine, medical devices etc, a smash-hit AAA game or movie can generate a billion in revenue in week 1 but it takes them 4 years and over a hundred million to get there.