What is meant by "fight Calls to pay"? If the power company asks a certain amount for service and companies refuse to pay, then they don't get service. Installi

What is meant by "fight Calls to pay"? If the power company asks a certain amount for service and companies refuse to pay, then they don't get service. Installing infrastructure costs money. It seems these big tech corporations hope to make money with their server farms, but don't want to pay for the costs associated with them.